Control and analysis of port waters
The Port of Barcelona works for the quality of its waters.
Informative video presenting the economic sustainability axis of the IV Strategic Plan of the Port of Barcelona (2021-2025). The content visualizes the port's commitment to responsible economic growth and generating prosperity for the community.
The video highlights the strategic objective of reaching €70 billion annually in foreign trade value, positioning the Port of Barcelona as a multi-country and multi-region logistics hub focused on customers and companies in Catalonia, Spain, and Southern Europe. It shows how the port provides efficient and sustainable logistics and transport services to increase its customers' competitiveness.
The four operational lines of action are detailed: diversifying the port business to strengthen resilience against global and sectoral crises; differentiating the service offer through innovation and digitalization; attracting new logistics activity by leveraging Barcelona's conditions as a multi-country distribution platform; and developing the necessary infrastructures to ensure port efficiency and expand its hinterland.
The video visualizes data on the port's economic impact, including job creation, wealth generation, and the port's role as a driver of the productive fabric. Images of container terminals, logistics facilities, port operations, and the Logistics Activities Zone (ZAL Port), which houses more than 120 companies and 6,000 employees, are shown. The role of digitalization as a strategic lever is highlighted, having facilitated up to 40% of port activity growth and generated annual savings of €450 million for Port Community companies.
